Moradabad, September, 2018: Under the aegis of the Ministry of Electronics and Information Technology (MeitY) initiative, ‘Awareness on Environmental Hazards of Electronic Waste’, RLG has partnered with Manufacturers’ Association for Information Technology (MAIT) to drive the Clean to Green campaign in India. The campaign seeks to further MeitY’s objective of creating outreach and advocacy on responsible disposal of electronic waste. The Clean to Green campaign will encompass 30 cities across 26 states and 4 union territories.
Campaign for Responsible E-waste Disposal and Management
The primary focus of the Awareness Programme on Environmental Hazards of Electronic Waste is to create awareness among different stakeholders (including schools, colleges, RWAs, bulk consumers, dealers, refurbishers, informal sector and manufacturers) in order to reduce the adverse impact on environment and health due to improper disposal of e-waste. This programme under the Digital India and Swacch Bharat missions aims to enhance proper disposal and recycling of e-waste such that environmental and health hazards are mitigated.
Currently, India ranks fifth among the largest producers of e-waste around the globe (it produced 2 million tonnes of e-waste in 2016****), and just 1.5 percent of all e-waste generated in the country is recycled appropriately; This may be associated with lack of awareness about e-waste recycling, and the disjointed unorganised sector and its apathy towards waste collection and recycling*****. It is estimated that by the year 2020, India will be generating almost 52 lakh metric tons of e-waste. Presently, this figure is estimated at 18 lakh metric tons*. Further, around 76% of e-waste workers in India suffer from respiratory ailments**, and India’s e-waste continues to increase at 30% annually***. Safe and appropriate recycling of e-waste reduces air, soil and water pollution, and also ensures a move towards resource efficiency and circular economy.
Anwar Shirpurwala, CEO, MAIT, stated, “E-waste management in India is a highly unorganised sector. Through this programme, MAIT seeks to build awareness amongst various stakeholders by reaching out to 20 cities in 17 states and 3 union territories in the country, and also covering the 10 cities included in the initial phase of the programme to ensure sustainability. Being a leading, influential and dynamic organization working with government and non-government agencies across India, MAIT is committed to collect, process and disseminate information and knowledge pertaining to the development and betterment of the society and the nation”.
The Clean to Green campaign is a collaborative effort with the electronics industry and corporate bodies to ensure responsible disposal and recycling of e-waste.
Commenting on their participation in the programme, Ms. Radhika Kalia Managing Director, RLG India said, “Proper disposal and recycling of electronics is a national priority and the government has initiated a policy which showcases the seriousness of the issue. Joining the Clean to Green Campaign, we seek to create awareness and sensitise consumers on responsible disposal of electronics and safe practices for recycling. In alignment with the e-waste management rules, 2016, initiated by the Government of India, we are focussed on working towards the betterment of the environment and the wellbeing of the society as well as fulfilling the obligations within the rules for producers and manufacturers.”
Given below are details of venues and stakeholders touched:
|Date||Stakeholder||Stakeholder Organisation (School/College/RWA etc.)||Address||Strength|
|21/8/2018||College||Girand Singh Memorial College||PilakpurShiyoram, Dilari, Thakurdwara, Moradabad, Uttar Pradesh 244001||1100|
|25/8/2018||School||Suryansh Public School||Rampur Road
|25/8/2018||Informal Sector||Karula||Peer Bazaar Karula, Moradabad||50|
|25/8/2018||Office Cluster||Sai Complex||Himgiri Colony||265|
|10/9/2018||Office Cluster||BSNL||Aganbari Kendra||50|
|29/8/2018||RWA||Imperial Green||Nachiketa Institute||320|
|30/8/2018||School||Shanti Niketan Inter College||Hatma Basti||450|
|1/9/2018||RWA||Star Pacific||Shivaji Nagar||600|
|1/9/2018||Informal Sector||Himgiri colony||Himgiri Colony, Kanth Road, P.O. SonakpurHarthala, Moradabad (U.P.)||50|
|4/9/2018||School||Sant Rajinder Singh||Leimakhujam||450|
|5/9/2018||Refurbisher/Recycler||Himgiri||Near Laxmi Vihar, Himgiri Colony, Harthala, Moradabad, Uttar Pradesh 244014||60|