Aristocrat enters the exciting category of rucksacks with Hike and Peak

National,  August 2018:Aristocrat, the value brand from V.I.P Industries, India’s leading luggage company,forays intothe exciting category of rucksacks with Hike and Peak.The newly launched collection boasts of asmart design, combined with a sophisticated yet edgy look. Packed with some amazing features at unprecedented price points, these rucksacks are a must-have for every travel junkie!

Theoutstanding capacity of 45L makes the collectionideal for all forms of adventure. Crafted with premium lustrous fabric, the rucksacks are available is two classic shades – black and grey. The rucksacks are equipped with three spacious compartments in addition to a large shoe compartment, a front pocket and side zipper pockets to help you stay organized. These are impeccably designed toaccommodate/ carrya 17’’ laptop as well.

Aristocrat enters the exciting category of rucksacks with Hike and Peak

Commenting on the launch,Mr. SudipGhose, CEO, VIP Industries says, “We understandthe diverse needs of today’s consumers and with this new collection,we strive to cater to the needs of travel enthusiasts at accessible price points.The rucksacks are loaded withabundant unique as well as essential features, making it ideal for a trek or a weekend getaway. We’re thrilled to venture into this exhilarating category as we expand ourbudget friendly offerings. It is not just a rucksack, it’s an adventure!”

Furthermore, the highly travel-friendly rucksacks are also equipped with essential features including long mesh pockets and compression straps on both sides, an organizer and bottom lugs for added safety.

As a part of the introductory offer, both the bags are priced below ₹2000. The rucksacks offer an amalgamation of excellent style, utility, quality and true value for money. So go get your hands on the collectionand gear up for your next adventure! Hike and Peak by Aristocrat are available across all VIP outlets, luggage dealers, hypermarkets and online as well.


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